Name, image and likeness bill headed to Gov. DeSantis’ desk

Legislation that would allow student-athletes to earn money off their name, image or likeness moved quickly through both houses of the Florida Legislature this session.

Now, it almost assuredly will be signed by Gov. Ron DeSantis – a former baseball player at Yale who has stated his support for NIL legislation.

The bill would pave the way for a college athlete in the state to earn money from, for example, doing an advertisement for a business on TV or a social media endorsement for a product or business. And while earlier versions of the bill had the legislation going into effect later this summer, this bill would have an effective date of July 1, 2021.

And in the final hours late Friday night, the groundbreaking measure was signed by the Florida House of Representatives by a 98-14 vote. The Florida Senate previously approved the bill 37-2.

The bill has been championed in part by Florida Rep. Chip LaMarca, who said in a statement that “wearing a school’s jersey shouldn’t mean choosing between using your talent and earning extra money to support your education.”

Read the full text of the bill here.

Among the major concerns with NIL legislation is the lack of uniformity. A bill in California, which began the wave across the nation, won’t go into effect until 2023. There are bills in 20 state legislatures that are pending approval, according to USA Today.

“I probably have more questions than I have answers mainly because I’m curious as to how we maintain a level playing field with different conferences,” FSU men’s basketball coach Leonard Hamilton said in October.

Legislation in Washington could pre-empt the actions at the state level, if approved and if legislation takes effect before other bills across the nation.

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